A small-town restaurant in Washington state has gone viral after a customer posted a video that shows one of its more uncommon menu items: a 10-pound cinnamon roll. The clip of cinnamon roll, which is sold by Stuffy’s restaurant in Longview, has garnered approximately 10 million views since it was posted on TikTok. Stuffy’s owner Glenda Duling says she’s a bit surprised over the attention the cinnamon roll has gotten, considering it’s been on the eatery’s menu for more than a decade. "Eleven years ago, we had a competitive eater by the name of Jamie McDonald contact us to see if we could double the size of the 5-pound-ish cinnamon rolls that we were currently doing,” Duling says, “so he could eat them while he filmed it for his YouTube channel."